Ricardo Cisneros7 mars 20192 MinLobster capital of the worldWhen it comes to creating a city brand, the main question is what should be the central topic or main idea of your brand. For the city of...
Ricardo Cisneros11 juin 20181 MinMonaco : how sport contributes to build its brand?Only few small countries in the world have such a strong nation brand. Monaco and the Principality in particular have long standing histo...
Ricardo Cisneros5 juin 20181 MinKazakhstan: from Borat to Expo Astana 201712/2016 - Week Seminar on how to promote cities with mega-events? I really understand how embarrassed my Kazakhs friends feel when we tal...